Pete Rozelle on Marketing of Football and related media

Pete Rozelle on Marketing of Football

Pete Rozelle was the longest-serving commissioner of the NFL. He guided the league through a "war" and subsequent merger with the AFL, negotiated lucrative television contracts and led American football to unprecedented financial success. In an address, he raises concerns about turning sports into an entertainment show for a television audience.

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Related Speeches & Audio (7)

  • Pete Rozelle on Marketing of Football
    Pete Rozelle on Marketing of Football

    Audio Clip (0:43)

    Pete Rozelle was the longest-serving commissioner of the NFL. He guided the league through a "war" and subsequent merger with the AFL, negotiated lucrative television contracts and led American football to unprecedented financial success. In an address, he raises concerns about turning sports into an entertainment show for a television audience.

    Audio Clip (0:43)
  • Walter Reuther Delivers Labor Day Address
    Walter Reuther Delivers Labor Day Address

    Audio Clip (2:36)

    On September 5, 1966, Walter Reuther, president of the United Automobile Workers (UAW) and a social justice champion, gives his annual Labor Day speech to the workers of America.

    Audio Clip (2:36)
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    Jackie Robinson on Racial Taunts

    Audio Clip (0:52)

    The first African-American to play major league baseball, Jackie Robinson describes his experience in the first few games of the 1947 season, when he was subjected to vicious epithets from other teams and spectators.

    Audio Clip (0:52)
  • Manager Durocher Quits New York Giants
    Manager Durocher Quits New York Giants

    Audio Clip (1:13)

    Leo Durocher, who left the Giants at the end of the 1955 season to become a baseball commentator on television, talks about the creation of a championship-caliber baseball team.

    Audio Clip (1:13)
  • Lou Gehrig Bids Farewell to Baseball
    Lou Gehrig Bids Farewell to Baseball

    Audio Clip (0:19)

    The self-described "luckiest man on the face of the earth" says goodbye to baseball and fans on July 4, 1939, after being diagnosed with ALS.

    Audio Clip (0:19)
  • Ford Pledges to Whip Inflation Now
    Ford Pledges to Whip Inflation Now

    Audio Clip (3:47)

    On October 8, 1974, in an address to a joint session of Congress broadcast live over radio and television, President Gerald Ford introduces his WIN, or Whip Inflation Now, program to improve the economy.

    Audio Clip (3:47)
  • Franklin D. Roosevelt Handles Banking Crisis
    Franklin D. Roosevelt Handles Banking Crisis

    Audio Clip (0:55)

    On March 6, 1933, newly elected President Franklin D. Roosevelt orders the temporary closing of all banks in an effort to stem a financial crisis. On March 12, Roosevelt delivers his first fireside chat radio broadcast to assure the American people that their savings are safe.

    Audio Clip (0:55)

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