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Cola Wars
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Cola Wars
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Cola Wars
How the 'Blood Feud' Between Coke and Pepsi Escalated During the 1980s Cola Wars
Was the unpopularity of New Coke actually a blessing in disguise for Coca-Cola?
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Cola Wars
The New Coke Flop
The lessons learned by Coca-Cola’s disastrous introduction of “New Coke” in 1985
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