How Disney Built America
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Aired on May 19, 2024Amidst financial troubles, Disney hires an ingenious marketing whiz who helps them figure out how to bring their beloved characters off the screen and into the hands of millions. Mickey becomes the first celebrity face to grace a cereal box and from there, the licensing of Disney products becomes a lucrative industry and the gold standard for multimedia corporations all over the world.
Destination Disneyland
Aired on May 12, 2024Walt Disney overcomes immense obstacles to create the first Theme Park, where instead of thrill rides, he gives the visitor an immersive journey into a story, like the experience of being inside a movie.
Dawn of the Animated Blockbuster
Aired on May 05, 2024Facing soaring costs, mounting criticism, and a tight deadline, Walt Disney pushes the limits of technology to create the first full-length animated feature film. It’s Disney’s magic combination of passion, brilliance, and tech innovation that gives rise to the billion-dollar business of animated films.
The Birth of Mickey
Aired on Apr 28, 2024A struggling cartoon studio creates one of the most recognizable characters in the world. Mickey Mouse begins as a pencil sketch, and through a journey of failure, betrayal, innovation, and guts becomes an American icon, and the foundation of an iconic media empire.