Season 2 (16)

4 Seasons | 47 Episodes, 3 Unlocked

Episode 16 Breakfast Barons
S 2 E 16

Breakfast Barons

Aired on Jun 27, 2021

Dr. John Kellogg and his brother start a revolution in breakfast, while rival C.W. Post takes direct aim at an empire of his own. And the creation of an iconic food comes at a cost, as the brothers’ relationship reaches a boiling point under the weight of their success.

Episode 15 Gum Slingers
S 2 E 15

Gum Slingers

Aired on Jun 20, 2021

William Wrigley stumbles upon a new product that will kickstart a revolution across industries, but not before sparking a life-long rivalry.

Episode 14 The Rise of a Rival
S 2 E 14

The Rise of a Rival

Aired on Jun 13, 2021

When candy company president Charles Guth gets shafted by a Cola salesman, he decides to buy a bankrupt rival company and go to war with the supplier who wronged him and its new CEO, the maverick businessman Robert Woodruff. The battle will help shape the world of soda for decades to come.

Episode 13 When the Chips Are Down
S 2 E 13

When the Chips Are Down

Aired on Jun 06, 2021

As C.E. Doolin and Herman Lay are out to prove the potential of the chips business in the 1950’s, their success inspires one of the biggest companies in the world to enter the chip market. When a chemist begins work on a secret project, designing a strong, saddle-shaped chip and a revolutionary container to ship them in, the companies go head to head for market dominance.

Episode 12 A Game of Chicken
S 2 E 12

A Game of Chicken

Aired on May 31, 2021

In the 1970’s, Ray Kroc is far ahead of the competition. But when a burger chain claiming to be king poaches his third-highest ranking executive, Don Smith, it’s war. Smith re-engineers the emerging rival, using the best ideas of his former franchise to modernize the brand. In an unprecedented move, Ray Kroc brings on a world renowned chef to develop the chicken nugget, breakfast, and try to crush the would-be king once and for all.

Episode 11 Ice Cream Empires
S 2 E 11

Ice Cream Empires

Aired on Apr 18, 2021

A young boy accidentally discovers a frozen treat on a stick, and grows up to bring an endearing classic to the world. Plus, a candy store owner radically re-invents ice cream and launches the first ever ice cream truck. But when both men own a patent on the same thing, the resulting battle will destroy one man, and cement the other’s fortune.

Episode 10 The TV Dinner
S 2 E 10

The TV Dinner

Aired on Apr 11, 2021

Gilbert Swanson inherits his father’s frozen turkey company and partners with a food chemist to innovate a revolutionary dinner that Americans can heat up at home… they call it the TV Dinner. And when a restauranteur named Vernon Stouffer tries to bring his frozen meals to market, he’s blown out of the water by the TV Dinner… until he harnesses a new technology called…the microwave.

Episode 9 Godfathers of Fast Food
S 2 E 9

Godfathers of Fast Food

Aired on Apr 04, 2021

A short order chef invents the hamburger bun and engineers a new way of making a burger faster than ever before. Meanwhile, Nathan Handwerker invests his life savings into a hot dog stand at Coney Island. Both restaurants help bring hot dogs and hamburgers to the nation, and set the stage for every fast food restaurant to follow.

Episode 8 Soup of the Century
S 2 E 8

Soup of the Century

Aired on Mar 28, 2021

When a chemist begins working at the Joseph A. Campbell preserve company, he invents a condensed soup that brings this rare luxury to the nation for the first time. But as they try to get the word out to Americans who aren’t yet accustomed to soup, it also attracts the attention of Henry Heinz, who becomes a bitter competitor in a race for revolutionary innovation and nationwide soup sales dominance.

Episode 7 Cookie Wars
S 2 E 7

Cookie Wars

Aired on Mar 21, 2021

A business partnership gone wrong leads Adolphus Green to create one of the most iconic cookie and cracker companies in history, and revolutionize packaging. But when his former partners strike back with their signature invention, the chocolate sandwich cookie, Green retaliates with the help of milk chocolate titan Milton Hershey, and rolls out the biggest selling cookie of all time.

Episode 6 Chip Dynasties
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Chip Dynasties

Aired on Mar 14, 2021

Herman Lay takes regional and small-time chips business to a national scale with his cutting-edge sales techniques and world-changing packaging technology, while a rival innovator invents a new kind of snack chip that will challenge Lay’s crown. And when the empires meet, they will have to strike a deal…or go to war.

Episode 5 Cola Wars
S 2 E 5

Cola Wars

Aired on Mar 07, 2021

In the 1970s, one major cola brand launches a blind taste test marketing plan that takes direct aim at their biggest competitor. As a new era of competition heats up between the behemoth brands, each side selects a new leader who takes the companies to battle in a rivalry that will birth countless iconic soda products and memorable marketing stunts.

Episode 4 American Cheese
S 2 E 4

American Cheese

Aired on Feb 28, 2021

At the turn of the 20th century, James Kraft challenges thousands of years of cheese-making tradition and forever alters the dairy industry with his new cheese innovation. Meanwhile, the Pabst brothers are desperate to keep their successful beer empire solvent through Prohibition, and introduce a shelf-stable cheese of their own, putting them on a collision course with James Kraft’s flourishing cheese juggernaut.

Episode 3 The Kings of Burgers
S 2 E 3

The Kings of Burgers

Aired on Feb 21, 2021

In the 1950s, Ray Kroc franchises McDonald’s nationwide, but right behind Kroc a wave of other entrepreneurs try to cash in on the fast food restaurant craze. Two Florida visionaries start up what will become Kroc’s biggest rival, by re-inventing their kitchen’s equipment into the pioneering “flame broiler.” Over the next two decades the two iconic restaurants battle it out over burgers, launching signature sandwiches that will become staples all over the world.

Episode 2 The Chocolate Rush
S 2 E 2

The Chocolate Rush

Aired on Feb 14, 2021
In 1919, Milton Hershey is king of the chocolate business. But everything changes when in a Post WW1 sugar price drop, a rush of competitors spring up, including his former employee HB Reese, who will go on to create the best-selling candy on the planet. But Reese isn't Hershey's only rival, when a brilliant marketer soon comes up with not one, but two of the most iconic candy bars in history.
Episode 1 Pizza Wars
S 2 E 1

Pizza Wars

Aired on Feb 09, 2021

In the 1950’s, two enterprising brothers from Wichita, Kansas aim to build their restaurant, Pizza Hut, into a franchise empire by boldly introducing America to a little-known Italian dish–pizza. Americans soon fall in love with their signature, thin crust pizza, but unchecked growth and an underdog rival, Domino’s, threatens to derail their first-of-its-kind pizza franchise juggernaut.

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