An Unlikely Coalition
The cyclists’ most important ally turned out to be the U.S. Post Office Department, which in 1896 launched Rural Free Delivery in Charles Town, Halltown and Uvilla in West Virginia, bringing mail directly to farmhouse doors for the first time. The catch: Home delivery was only guaranteed on passable roads. That gave rural Americans a powerful reason to join the paving cause.
“Now, you have a nice coalition that really gets the road paving going,” Norton says. “The bicyclists were relatively well-to-do, urban people typically, and the rural free delivery people were just the opposite.” To win over skeptical farmers, League of American Wheelmen official Isaac B. Potter argued that bad roads were a drain on the wallet, forcing farmers to own and feed 2 million more horses than they would actually need if the roads were smooth. The League even sold “breast aprons” or protective bibs for horses stamped with the slogan: “I WANT GOOD ROADS.”
Just like public education, food and drug safety, or workplace conditions at the time, the idea that the federal government had any business paying for roads was not merely unpopular, but it was considered constitutionally dubious. Roads were a local matter. The notion of national funding for road construction was, as Reid put it, “totally alien.”
The cyclists didn’t just lobby, they published. Albert Pope, a Bostonian-turned–Hartford, Connecticut, businessman and brevet lieutenant-colonel in the Union Army, was the dominant American bicycle manufacturer. Pope had seen firsthand during the Civil War how impassable roads hampered troop movements and supply lines, and he carried that lesson into peacetime.
When he turned his attention to cycling infrastructure, he framed good roads not only as a convenience for riders but also as a matter of national preparedness. Pope funded a monthly magazine called Good Roads, which was distributed not to cycling enthusiasts but to politicians, farmers and road surveyors. It included technical guidance on how to build better roads, how France did so, how to construct better bridges and more.
“It wasn’t just a bunch of people saying, we need this,” Reid says. “It was and here’s how to do it.”
Pope also organized what became one of the most striking lobbying artifacts in American history. In 1892, he printed thousands of copies of a “monster” petition demanding that Congress create a federal office to promote road construction knowledge, then enlisted cyclists to collect signatures across the country. The result was a scroll bearing 150,000 names, including that of U.S. Chief Justice Melville Fuller, displayed on a pair of hand-cranked oak spools standing 5 feet 7 inches tall and deliberately designed to resemble bicycle wheels. Pope delivered the petition to the U.S. Capitol in 1893.
“If you go to the National Archives...they’ve got to literally wheel it out,” Reid says. “It’s this massive thing that is spooled onto these big wooden wheels.”
That same year, Congress authorized the Office of Road Inquiry, a two-person fact-finding operation that was a direct precursor to the Federal Highway Administration. As these routes improved, cyclists became some of the primary explorers of the American countryside. Because state maps of the time rarely showed local roads, the wheelmen were the ones who finally mapped the rural landscape and installed signposts to guide travelers.
The push for better roads also sparked experimentation with what those roads could be made of. Cyclists, unable to wait for government action, sometimes funded their own paths in places like upstate New York, surfacing them with coal ash, an abundant byproduct of the coal-heated homes and factories of the era, or constructing wooden plank paths where cyclists paid a subscription fee and displayed a small medallion on their bike as proof of access. Minneapolis and St. Paul, Minnesota, had the most extensive network of these subscription paths in the country. Brooklyn, New York’s Ocean Parkway became the first street in the country with a designated bike lane in 1894. A wooden cycleway in Pasadena, California—planned to stretch 9 miles from the Hotel Green to downtown Los Angeles—was among the most ambitious, though only a mile and a quarter ever opened before the project collapsed. Elsewhere, toll-funded turnpikes offered packed-dirt or plank surfaces for horse-drawn travel.
As the movement gained momentum, newer materials entered the picture: tarmac, concrete and natural lake asphalt imported from Trinidad. Then came an unexpected development.
Refining crude oil for gasoline, the fuel the new automobiles required, produced asphalt as a byproduct. Suddenly, there was more paving material than anyone knew what to do with, and it was nearly free.
“[That’s] why we see overwhelmingly asphalt roads today,” Norton says. “If you’d asked someone in 1910 what’s the future of pavement for motor vehicles, they would have said concrete.”