Publish date:
Year
1987
Month Day
October 10

Whitesnake’s “Here I Go Again” tops the charts

On October 10, 1987, the song “Here I Go Again” by English hard-rock group Whitesnake tops the Billboard pop singles chart in the United States. Today, what most people remember about the song is its saucy video: The actress Tawny Kitaen spends a great deal of it in a white negligee, writhing and cartwheeling across the hoods of two Jaguars parked next to one another. It is one of the most iconic music videos of the 1980s, and it features two of the most famous cars in pop-culture history.

Whitesnake first released “Here I Go Again” in 1982, on the album “Saints and Sinners.”  That early version didn’t crack the charts–so, five years later, the band re-recorded the song and included the new, more amped-up version on their album “Whitesnake.”  While they were working on the record, the band’s lead singer David Coverdale started dating a young woman named Tawny Kitaen, who had recently starred opposite Tom Hanks in the movie “BachelorParty.”  When director Marty Callner met Kitaen, he was smitten too–and he cast her immediately in the video for “Here I Go Again.”  “I knew I wanted to have a sexy woman in it,” Callner told a reporter. “Sex is a part of rock ‘n’ roll and the song was about sex.”

The video was mostly unchoreographed: Coverdale and Callner simply parked their Jaguars side by side in the middle of the set, blasted the song and ran the cameras as Kitaen improvised. After “Here I Go Again” became such a massive hit, however, directors and record companies deduced that fast cars and scantily clad women were a winning combination, and they scrambled to include them in their videos whenever they could.

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