How did Jackie Kennedy create the connection to ‘Camelot’?
The comparison was first publicly made in a Life magazine interview Jackie Kennedy gave one week after JFK’s assassination. Angered by political pundits’ negative appraisal of her husband’s presidency and the state of the nation, Kennedy wanted to provide the public with an uplifting vision. She contacted Life magazine’s Pulitzer Prize–winning journalist Theodore White, who had favorably chronicled JFK’s campaign in the best-selling book The Making of a President 1960.
Life was already going to press that week when White informed his editors of the impending interview; holding the presses for the story reportedly cost the magazine $30,000 an hour.
During their hours-long conversation at the Kennedy compound in Hyannis Port, Massachusetts, Kennedy repeatedly returned to a specific memory: JFK’s love of the Broadway musical “Camelot.” She especially emphasized the importance of its closing lyric, comparing his presidency to a “brief, shining moment that was known as Camelot.” She also described how during his childhood, myths like the Knights of the Round Table allowed JFK to imagine himself a hero. To underscore her intention, she concluded: “There’ll be great presidents again…but there’ll never be another Camelot again.”
In a striking departure from journalistic norms, White allowed Kennedy to review and edit the story as he drafted it overnight. Over the phone, he also dictated the revised text to his editors, who suggested toning down the Camelot imagery. At Kennedy’s behest, White ensured the references remained intact.
The resulting essay, “For President Kennedy: An Epilogue,” published in December 1963, fixed Camelot in the American imagination for decades to come. White later acknowledged he allowed himself to become Kennedy’s “instrument in labeling the myth.”